In his second term, Donald Trump is not just aiming to reshape the government, but also the cultural landscape of America. He believes that “wokeness” has skewed how we view important aspects of society, from museums to sports and the youth of today. Trump is on a mission to restore a vision of national identity that harkens back to earlier, more traditional decades. To witness this cultural shift firsthand, one only needs to attend events like America Fest. This annual gathering, hosted by Turning Point, is a blend of a political rally and an influencer convention, housing a myriad of conservative voices that appeal to the younger demographic.
America Fest showcases some of the most popular young conservatives, including figures like Benny Johnson, who is renowned for mixing humor with his political insights. He observes that a year ago, it seemed that the MAGA movement had a firm grip on American culture, with young people celebrating it on sports fields and campuses across the nation. However, more recent surveys reveal a concerning trend: a significant portion of young voters, specifically those under 30, are signaling disappointment in Trump’s leadership. This shift could indicate that while some may rally behind his vision, a larger group appears disenchanted, indicating a disconnection that could become pivotal in future elections.
Despite this disconnect, Trump remains committed to engaging the youth through modern communication channels, such as memes and viral videos. His strategy draws heavily on platforms where young people spend their time, successfully reaching them by blending politics with entertainment. Events like the UFC, where combat sports draw large crowds, also represent a place where Trump has made his presence felt. There is a storied history between Trump and the UFC, where he provided a home for the sport when many venues refused to host it. As part of America’s 250th birthday celebrations, the idea of bringing the UFC to the White House has sparked debates across political lines, questioning whether the sport aligns with the image of the presidency.
The cultural battle is not limited to sports alone; it extends into the very heart of America’s identity portrayed in its museums and educational spaces. Trump has voiced concerns over how museums have leaned too heavily into narratives of racial injustice without equally celebrating American achievements and ideals. He suggests that museums should reflect a more balanced view of the nation’s history, not one that solely emphasizes racial divides. This stance is part of a broader call for a reassessment of how history is categorized and communicated, with an emphasis on unity rather than division.
Back at the America Fest, it’s clear the conversation revolves around Trump’s vision and its implications for national identity. As we approach a monumental anniversary for the nation, the ongoing struggle over cultural narratives bears significant weight. On one side, Trump supporters argue that a more traditional viewpoint on American history restores lost narratives. On the other, critics contend that it risks erasing critical parts of history that must be acknowledged. The conflict encapsulates a larger debate that shapes what it means to be American today. As the nation enters its 250th year, the dialogue surrounding how to portray its story is bound to intensify, revealing the powerful influence of political figures on culture.






